Final Position Paper

James E. Muellenbach III, CEO
123 Healthy Way
Gary, IN, 46401
Tel. 877-765-4321
james@burgerplanet.com


As trends in North America start to grow, we here at Burger Planet need to change and grow with them. Americans today are always worried about image, especially middle-aged women who miss the way they used to look when they were younger. The time has come for restaurants, fast food included, to change their ways and become a place where people can eat healthy and not have to worry about putting on extra weight. With our new and improved menu, customers will now have the choice of our delicious originals with some added healthy bonuses.

With white chicken breasts and a fantastic selection of delicious fruit to choose from, customers can have a great meal while staying healthy. Three new gourmet salads have also been added for those who would like a light, hearty meal, each are around 300 calories. Looking great and staying healthy is a number one concern of many Americans, that’s why at Burger Planet we are making sure to help the cause for a healthier America.

While we still offer great originals, people will be more attracted to the new healthy choices at Burger Planet. It will bring in new customers as well, who enjoy excellent food served to them quickly. It is bold and smart move to expand our menu and help people loose weight by having a choice to eat healthy and delicious food, but still being able to choose from our variety of items. For more details concerning the new food items, please visit www.burgerplanet.com, or feel free to email me with any questions with the email provided.


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Kramer Young
Head of Public Relations
555-555-5555
max.young@aggiemail.usu.edu